WooCommerce Guide
Better internal linking with WooCommerce swatches
Internal linking helps customers and search engines understand product relationships. Swatches can make that linking more useful when they connect real products.
Related options become visible links
Instead of hiding variants in one product form, linked swatches expose related product pages naturally.
The link is useful to customers
Customers see the option, understand the relationship and can move to the exact product page they want.
This is one of the reasons linked product swatches can support both UX and SEO.
View Linked Product Swatches for WooCommerce or open the live demo.